The face of the brand is a black, hairy beast with a unique purpose. You know when you are feeling inspired and out of nowhere an idea comes to you? Well, Electric Beast is the delivery guy. And he's always on his way, carrying the next idea someone is about to have.

Behind the Beast, Jamie and Rubén. They get inspired by old magazines, posters and books they have collected and transformed through the years. To hand make their collages, they rescue and repurpose beautiful found imagery, giving new life and meaning to it.